Disruption - 10th Annual Honi Soit Writing Competition
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When spell-check strikes back: the Cupertino effect

Before there was Damn You Auto Correct, there was the Cupertino effect. The effect derives its name from the spell-check dictionary on Microsoft Word 97, which only contained the hyphenated spelling of ‘co-operation’. This meant the British form ‘cooperation’ would be automatically corrected to ‘Cupertino’ (in a bizarre coincidence, Cupertino turns out to be a…